Digital Marketing & SEO Specialist
Hi, I’m Vanshika Chadha – an MBA student in Digital & Strategic Marketing, passionate about SEO and data-driven growth. I specialize in improving website rankings, boosting organic traffic, and optimizing digital performance.
I love combining creativity with analytics to deliver measurable results, from keyword research and SEO audits to strategic campaigns. With internship and freelance experience, I’ve helped websites reach top Google rankings and enhance online visibility.
I’m eager to contribute to impactful digital marketing campaigns and grow as an SEO professional.
Projects & Achievements
Projects
SEO Case Study – CRM Website
Improved keyword rankings to Top 3–6 positions through SEO optimization,
keyword research, and competitor analysis, increasing organic visibility.
Market Analysis – Starbucks
Conducted competitor benchmarking and suggested digital strategies to
enhance customer engagement.
Startup Project – Hostel Bay
Developed market research and go-to-market strategy; recognized as
Top 5 finalist at AAGHAAZ 2.0.
Research Paper
Presented “Sustainability in Digital Marketing” at an international
conference (Feb 2025).
Achievements
- Ranked keywords on Google’s 1st page (Top 3–6 positions)
- Improved website rankings by 20–30%
- Increased social media engagement by 20%+
- Top 5 finalist in startup competition.
Education
2024 – Present
MBA – Digital & Strategic Marketing
JECRC University & Chartered Institute of Marketing (UK)
Class Representative (MBA 2024–2026) and Core Team Member at Datamatics Club, actively contributing to communication, leadership, and social media strategy initiatives.
2021 – 2024
BBA – Advertisement & Marketing
Chandigarh University
Marketing projects and social media marketing | CGPA: 7.48 | Skilled in communication, strategy planning, teamwork, and creativity
Experience
Aug 2025 – Oct 2025)
SEO Intern – Marketing Plexus
During my internship at Marketing Plexus, I conducted keyword research for 30+ high-intent keywords to improve search visibility. I optimized meta tags, internal linking, and content structure, which resulted in a 15–20% increase in CTR and impressions. I also tracked website performance using Google Analytics and Search Console to support data-driven decision-making.
Jul 2025 – Aug 2025
SEO Intern – CFCS Cloud Solutions
At CFCS Cloud Solutions, I successfully ranked CRM-related keywords in the Top 3–6 positions on Google SERP. I performed competitor analysis across multiple competitors to identify opportunities and gaps. Additionally, I created weekly SEO performance reports to enhance strategy execution and improve keyword targeting.
Feb 2025 – Apr 2025
SEO Freelancer (On-Page SEO)
As a freelance SEO specialist, I optimized 3+ websites, achieving a 20–30% improvement in keyword rankings. I conducted detailed SEO audits, improved indexing, and implemented effective internal linking and keyword mapping strategies to enhance overall site structure and performance.
Mar 2024 – Apr 2024
Marketing Intern – FuzeMee
During my internship at FuzeMee, I executed social media campaigns that increased engagement by over 20%. I assisted in branding and campaign strategy while supporting digital marketing efforts across multiple platforms to improve audience reach and content performance.